{"id":166750,"date":"2025-07-17T18:09:52","date_gmt":"2025-07-17T16:09:52","guid":{"rendered":"https:\/\/www.mygolfway.com\/?p=166750"},"modified":"2025-07-17T18:10:48","modified_gmt":"2025-07-17T16:10:48","slug":"callaway-golf-charm-video-una-historia-campo-golf-mar-portrush-motivo-del-open-2025","status":"publish","type":"post","link":"https:\/\/labs.100x100.net\/projects\/mygolfway\/callaway-golf-charm-video-una-historia-campo-golf-mar-portrush-motivo-del-open-2025\/","title":{"rendered":"Callaway Golf \u2013 CHARM, un video sobre una historia, el campo de golf y el mar de Portrush con motivo del Open 2025"},"content":{"rendered":"<p><a href=\"https:\/\/www.mygolfway.com\/wp-content\/uploads\/2025\/07\/CG-Bolsa-Tour-OB25.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-166756\" src=\"https:\/\/www.mygolfway.com\/wp-content\/uploads\/2025\/07\/CG-Bolsa-Tour-OB25.jpg\" alt=\"\" width=\"640\" height=\"480\" srcset=\"https:\/\/hundreds-wordpress-uploads.s3.amazonaws.com\/mygolfway\/uploads\/2025\/07\/CG-Bolsa-Tour-OB25.jpg 640w, https:\/\/hundreds-wordpress-uploads.s3.amazonaws.com\/mygolfway\/uploads\/2025\/07\/CG-Bolsa-Tour-OB25-300x225.jpg 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n<p style=\"font-weight: 400;\"><strong>17 Julio 2025 &#8211; Callaway Golf Europe<\/strong> ha estrenado <strong>CHARM<\/strong>, una nueva pel\u00edcula original que ofrece una ventana al alma de Portrush. De esta forma rinde homenaje a la conexi\u00f3n duradera del golf con la gente y el lugar, entrelazado con el campo de golf, con motivo del <strong>Open Brit\u00e1nico 2025<\/strong>.<\/p>\n<p><a href=\"https:\/\/www.mygolfway.com\/wp-content\/uploads\/2025\/07\/CHARM_Matt_18th.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-166754\" src=\"https:\/\/www.mygolfway.com\/wp-content\/uploads\/2025\/07\/CHARM_Matt_18th.jpg\" alt=\"\" width=\"640\" height=\"360\" srcset=\"https:\/\/hundreds-wordpress-uploads.s3.amazonaws.com\/mygolfway\/uploads\/2025\/07\/CHARM_Matt_18th.jpg 640w, https:\/\/hundreds-wordpress-uploads.s3.amazonaws.com\/mygolfway\/uploads\/2025\/07\/CHARM_Matt_18th-300x169.jpg 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n<p style=\"font-weight: 400;\">Narrada con calidez por el aclamado actor y residente de Portrush, <strong>James Nesbitt<\/strong>, CHARM lleva a los espectadores en un viaje a trav\u00e9s de los rituales y las relaciones que definen a esta singular ciudad costera.<\/p>\n<p><a href=\"https:\/\/www.mygolfway.com\/wp-content\/uploads\/2025\/07\/CHARM_Harbour-Bar.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-166755\" src=\"https:\/\/www.mygolfway.com\/wp-content\/uploads\/2025\/07\/CHARM_Harbour-Bar.jpg\" alt=\"\" width=\"640\" height=\"360\" srcset=\"https:\/\/hundreds-wordpress-uploads.s3.amazonaws.com\/mygolfway\/uploads\/2025\/07\/CHARM_Harbour-Bar.jpg 640w, https:\/\/hundreds-wordpress-uploads.s3.amazonaws.com\/mygolfway\/uploads\/2025\/07\/CHARM_Harbour-Bar-300x169.jpg 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n<p style=\"font-weight: 400;\">Desde el puerto hasta las calles del campo, es la historia de una comunidad y un paisaje moldeados por el golf, donde el juego se integra en el ritmo de la vida cotidiana.<\/p>\n<p><a href=\"https:\/\/www.mygolfway.com\/wp-content\/uploads\/2025\/07\/CHARM_Greenkeepers.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-166753\" src=\"https:\/\/www.mygolfway.com\/wp-content\/uploads\/2025\/07\/CHARM_Greenkeepers.jpg\" alt=\"\" width=\"640\" height=\"360\" srcset=\"https:\/\/hundreds-wordpress-uploads.s3.amazonaws.com\/mygolfway\/uploads\/2025\/07\/CHARM_Greenkeepers.jpg 640w, https:\/\/hundreds-wordpress-uploads.s3.amazonaws.com\/mygolfway\/uploads\/2025\/07\/CHARM_Greenkeepers-300x169.jpg 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n<p style=\"font-weight: 400;\">Rodada en exteriores por <strong>Callaway Media Productions Europe<\/strong>, la pel\u00edcula captura las im\u00e1genes y los sonidos de una de las ciudades costeras m\u00e1s emblem\u00e1ticas del golf, preparada para albergar una vez m\u00e1s el Major Brit\u00e1nico. Aparecen lugare\u00f1os, como <strong>Matt McAlpin<\/strong>, propietario del apreciado <strong>Harbour Bar<\/strong>, junto con los greenkeepers que trabajan arduamente en preparar las calles de Royal Portrush. El v\u00eddeo tambi\u00e9n presenta la bolsa de Callaway para el Major Tour de Julio, presentada esta semana.<\/p>\n<p style=\"font-weight: 400;\"><a href=\"https:\/\/www.mygolfway.com\/wp-content\/uploads\/2025\/07\/CHARM_Nesbitt.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-166757\" src=\"https:\/\/www.mygolfway.com\/wp-content\/uploads\/2025\/07\/CHARM_Nesbitt.jpg\" alt=\"\" width=\"640\" height=\"360\" srcset=\"https:\/\/hundreds-wordpress-uploads.s3.amazonaws.com\/mygolfway\/uploads\/2025\/07\/CHARM_Nesbitt.jpg 640w, https:\/\/hundreds-wordpress-uploads.s3.amazonaws.com\/mygolfway\/uploads\/2025\/07\/CHARM_Nesbitt-300x169.jpg 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n<p style=\"font-weight: 400;\">Junto con los habitantes del pueblo, el v\u00eddeo incluye rostros conocidos con profundos v\u00ednculos con la zona y el pr\u00f3ximo torneo, como el actual campe\u00f3n del Open, <strong>Xander Schauffele<\/strong>. Tambi\u00e9n hay un breve gui\u00f1o al narrador, quien muestra una mueca mientras sostiene una foto de <strong>Jamie Dornan<\/strong>, compa\u00f1ero de <strong>Royal Portrush<\/strong>, norirland\u00e9s y entusiasta del golf. La imagen aparece entre preciados recuerdos en una pared del ic\u00f3nico Harbour Bar.<\/p>\n<blockquote>\n<p style=\"font-weight: 400;\"><em>\u201cCon CHARM, nos propusimos contar una historia que es a la vez local y universal\u201d,<\/em> afirma <strong>Chris Gregg<\/strong>, director de marketing de Callaway Golf Europe. <em>\u201cEn Portrush, la ciudad, el campo de golf y el mar son inseparables. La pel\u00edcula muestra c\u00f3mo el golf es mucho m\u00e1s que el ic\u00f3nico campo: se trata de la gente, el lugar y el hilo invisible que los une\u201d.<\/em><\/p>\n<\/blockquote>\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/w4YzBHprtQw?si=DDq7Jr1YqmWx5N7D\" width=\"640\" height=\"360\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<blockquote>\n<p style=\"font-weight: 400;\"><strong>LA BOLSA TOUR PARA EL MAJOR DE JULIO<\/strong><\/p>\n<p style=\"font-weight: 400;\"><a href=\"https:\/\/www.mygolfway.com\/wp-content\/uploads\/2025\/07\/CG-Bolsa-Tour-OB25-2.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-166752\" src=\"https:\/\/www.mygolfway.com\/wp-content\/uploads\/2025\/07\/CG-Bolsa-Tour-OB25-2.jpg\" alt=\"\" width=\"640\" height=\"400\" srcset=\"https:\/\/hundreds-wordpress-uploads.s3.amazonaws.com\/mygolfway\/uploads\/2025\/07\/CG-Bolsa-Tour-OB25-2.jpg 640w, https:\/\/hundreds-wordpress-uploads.s3.amazonaws.com\/mygolfway\/uploads\/2025\/07\/CG-Bolsa-Tour-OB25-2-300x188.jpg 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n<p style=\"font-weight: 400;\">La bolsa Tour de Callaway en Edici\u00f3n Limitada para el Major de Julio, inspirada en Portrush, tambi\u00e9n tiene esta semana un papel protagonista. Usada por todo el staff de Callaway durante el Open Brit\u00e1nico, la bolsa presenta un llamativo dibujo del <strong>Dunluce Castle<\/strong>, entre un mar y un cielo turquesa intensos, con cremalleras de de color naranja brillante y red de cuerda en los paneles laterales.<\/p>\n<p style=\"font-weight: 400;\"><strong>CHARM<\/strong> ya circula por las redes sociales y canales digitales de Callaway Golf Europe. Y tambi\u00e9n se emite diariamente en anuncios de televisi\u00f3n de 60 segundos en Sky Sports durante los d\u00edas del Open, llevando la historia de Portrush a los aficionados al golf de todo el Reino Unido e Irlanda.<\/p>\n<p style=\"font-weight: 400;\">Fotos: Callaway Golf EU<\/p>\n<\/blockquote>\n<p><center><\/center><\/p>\n","protected":false},"excerpt":{"rendered":"<p>17 Julio 2025 &#8211; Callaway Golf Europe ha estrenado CHARM, una nueva pel\u00edcula original que ofrece una ventana al alma de Portrush. De esta forma rinde homenaje a la conexi\u00f3n duradera del golf con la gente y el lugar, entrelazado con el campo de golf, con motivo del Open Brit\u00e1nico 2025. Narrada con calidez por [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":166751,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[22,12282,61,49],"class_list":["post-166750","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bolsas","category-callaway-golf","category-golf-y-redes-sociales","category-majors"],"acf":[],"_links":{"self":[{"href":"https:\/\/labs.100x100.net\/projects\/mygolfway\/wp-json\/wp\/v2\/posts\/166750","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/labs.100x100.net\/projects\/mygolfway\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/labs.100x100.net\/projects\/mygolfway\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/labs.100x100.net\/projects\/mygolfway\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/labs.100x100.net\/projects\/mygolfway\/wp-json\/wp\/v2\/comments?post=166750"}],"version-history":[{"count":0,"href":"https:\/\/labs.100x100.net\/projects\/mygolfway\/wp-json\/wp\/v2\/posts\/166750\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/labs.100x100.net\/projects\/mygolfway\/wp-json\/wp\/v2\/media\/166751"}],"wp:attachment":[{"href":"https:\/\/labs.100x100.net\/projects\/mygolfway\/wp-json\/wp\/v2\/media?parent=166750"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/labs.100x100.net\/projects\/mygolfway\/wp-json\/wp\/v2\/categories?post=166750"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}