{"id":72437,"date":"2017-11-09T07:30:38","date_gmt":"2017-11-09T05:30:38","guid":{"rendered":"http:\/\/www.mygolfway.com\/?p=72437"},"modified":"2017-11-08T15:41:59","modified_gmt":"2017-11-08T13:41:59","slug":"bettinardi-golf-latest-headcover-design-adds-colour-to-an-already-striking-collection","status":"publish","type":"post","link":"https:\/\/labs.100x100.net\/projects\/mygolfway\/en\/bettinardi-golf-latest-headcover-design-adds-colour-to-an-already-striking-collection\/","title":{"rendered":"Bettinardi Golf &#8211; Latest headcover design adds colour to an already striking collection"},"content":{"rendered":"<p><a href=\"http:\/\/www.mygolfway.com\/wp-content\/uploads\/2017\/11\/HeadcoverCollage.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-72431\" src=\"http:\/\/www.mygolfway.com\/wp-content\/uploads\/2017\/11\/HeadcoverCollage.jpg\" alt=\"\" width=\"640\" height=\"480\" srcset=\"https:\/\/hundreds-wordpress-uploads.s3.amazonaws.com\/mygolfway\/uploads\/2017\/11\/HeadcoverCollage.jpg 640w, https:\/\/hundreds-wordpress-uploads.s3.amazonaws.com\/mygolfway\/uploads\/2017\/11\/HeadcoverCollage-300x225.jpg 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n<p><strong>November 9, 2017 &#8211;\u00a0Bettinardi Golf<\/strong>, the premium putter brand well known for its colourful headcovers, launched its 1,750th customised headcover recently to celebrate Halloween.<\/p>\n<p>The milestone \u2018<strong>Betti-O-lantern<\/strong>\u2019 glows in the dark and adds even more colour to a striking collection of headcovers that includes many limited editions to match golfing events or special occasions.<\/p>\n<blockquote><p><em>\u201cWe\u2019ve designed some eye-catching headcovers over our 18 years in the business and this special milestone number happened to fall on Halloween, so we had to commemorate it somehow,\u201d<\/em> said <strong>Sam Bettinardi<\/strong>, Vice President of Sales &amp; Marketing. <em>\u201cOur designers came up with the great idea of having it glow in the dark to add to the spooky feel,\u201d<\/em> he added.<\/p><\/blockquote>\n<p>The first headcover was launched in 1999 to go with six introductory models \u2013 the <strong>Bettinardi BB1, BB1MS, BB2SS, BB8, BB10 and BB12<\/strong>. The plain black design was very different to eye-catching models of today, but Bettinardi went straight to the PGA Tour circuit to spread the word and the first stop came at the Greater Greensboro Open.<\/p>\n<p><a href=\"http:\/\/www.mygolfway.com\/wp-content\/uploads\/2017\/11\/1999-Bettinardi-Headcover.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-72430\" src=\"http:\/\/www.mygolfway.com\/wp-content\/uploads\/2017\/11\/1999-Bettinardi-Headcover.jpg\" alt=\"\" width=\"640\" height=\"427\" srcset=\"https:\/\/hundreds-wordpress-uploads.s3.amazonaws.com\/mygolfway\/uploads\/2017\/11\/1999-Bettinardi-Headcover.jpg 640w, https:\/\/hundreds-wordpress-uploads.s3.amazonaws.com\/mygolfway\/uploads\/2017\/11\/1999-Bettinardi-Headcover-300x200.jpg 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n<p>During that week, <strong>Jesper Parnevik<\/strong> picked up a BB10 model on the putting green and went on to set a tournament scoring record of 265 (-23), backed by just 99 putts.<\/p>\n<blockquote><p>Since then, the designs have been made more colourful and special models have been commissioned for every Major and Ryder Cup. <em>\u201cWe enjoy creating them and adding our own take on where the next Major is held,\u201d<\/em> said Sam. <em>\u201cWe have some of the best designers in the business who come up with great concepts that appeal to golfers of all ages.<\/em><\/p>\n<p><em>\u201cNow we have the option of our UPatch custom headcovers that can be created by adding Velcro patches placed anywhere on the specially created fabric,\u201d<\/em> he added.<\/p><\/blockquote>\n<p><a href=\"http:\/\/www.mygolfway.com\/wp-content\/uploads\/2017\/11\/Betti-O-Lantern-Featured.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-72429\" src=\"http:\/\/www.mygolfway.com\/wp-content\/uploads\/2017\/11\/Betti-O-Lantern-Featured.jpg\" alt=\"\" width=\"640\" height=\"427\" srcset=\"https:\/\/hundreds-wordpress-uploads.s3.amazonaws.com\/mygolfway\/uploads\/2017\/11\/Betti-O-Lantern-Featured.jpg 640w, https:\/\/hundreds-wordpress-uploads.s3.amazonaws.com\/mygolfway\/uploads\/2017\/11\/Betti-O-Lantern-Featured-300x200.jpg 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n<p>The complex designs and attention to detail matches the design process of the putters that are hand-crafted from one piece of high-quality milled carbon steel using hi-tech CNC milling technology at the brand\u2019s state-of-the-art factory just outside Chicago.<\/p>\n<p>More information at <a href=\"http:\/\/www.bettinardi.com\" target=\"_blank\" rel=\"noopener\">www.bettinardi.com<\/a> and <a href=\"http:\/\/www.holgolf.com\" target=\"_blank\" rel=\"noopener\">www.holgolf.com<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>November 9, 2017 &#8211;\u00a0Bettinardi Golf, the premium putter brand well known for its colourful headcovers, launched its 1,750th customised headcover recently to celebrate Halloween. The milestone \u2018Betti-O-lantern\u2019 glows in the dark and adds even more colour to a striking collection of headcovers that includes many limited editions to match golfing events or special occasions. \u201cWe\u2019ve [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":72432,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[139,136,155,150,99],"tags":[204,5245,1125],"class_list":["post-72437","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-golf-fashion","category-golf-lessons","category-holiday-golf-en","category-news","category-putters-en","tag-bettinardi-golf-en","tag-putter-headcovers","tag-sam-bettinardi-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/labs.100x100.net\/projects\/mygolfway\/en\/wp-json\/wp\/v2\/posts\/72437","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/labs.100x100.net\/projects\/mygolfway\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/labs.100x100.net\/projects\/mygolfway\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/labs.100x100.net\/projects\/mygolfway\/en\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/labs.100x100.net\/projects\/mygolfway\/en\/wp-json\/wp\/v2\/comments?post=72437"}],"version-history":[{"count":0,"href":"https:\/\/labs.100x100.net\/projects\/mygolfway\/en\/wp-json\/wp\/v2\/posts\/72437\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/labs.100x100.net\/projects\/mygolfway\/en\/wp-json\/wp\/v2\/media\/72432"}],"wp:attachment":[{"href":"https:\/\/labs.100x100.net\/projects\/mygolfway\/en\/wp-json\/wp\/v2\/media?parent=72437"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/labs.100x100.net\/projects\/mygolfway\/en\/wp-json\/wp\/v2\/categories?post=72437"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/labs.100x100.net\/projects\/mygolfway\/en\/wp-json\/wp\/v2\/tags?post=72437"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}